Elafonissi Beach in Crete just dethroned Portugal’s Algarve as Europe’s #1 beach, while Albania’s pristine coastline experienced a staggering 430% surge in searches. With European coastal tourism generating €705 billion in 2024 and sustainable travel reshaping destination choices, Europe’s seaside landscape is transforming dramatically.
From Instagram-famous pink sand paradises to budget-friendly Adriatic hideaways, these 16 spectacular coastal escapes represent the perfect balance of renowned hotspots and emerging gems.
Whether you’re chasing Mediterranean luxury, Atlantic drama, or Balkan bargains, each destination offers its unique magic. So grab your checklist – how many of these stunning European beaches have you explored?
1. Elafonissi Beach, Crete

Picture walking on pink sand. Not white. Not golden. Pink.
That’s Elafonissi Beach, and it just became Europe’s top beach according to TripAdvisor 2025. It jumped 23 places to claim the crown. The pink color? It comes from thousands of tiny crushed shells mixed with white sand. When the light hits right, the whole shoreline turns rose-colored.
This beach sits 75 kilometers from Chania – about a 1.5 hour drive through mountain villages and olive groves. You’ll pay nothing to enter (it’s free), but parking costs €10. That’s it. Compare that to beach clubs charging €50 just for a chair.
The water here? Shallow and warm, perfect for families. Kids can wade out 100 meters and still touch bottom. UNESCO protects this entire area because rare sea turtles nest here.
Skip July and August unless you love crowds. May, June, September, and October give you the same stunning views with half the people. Water temperature stays warm through October.
Walk across the shallow lagoon to the island part. Most tourists stay on the main beach. Cross over, and you’ll find quiet spots with the same pink sand.
2. Port Glarokavos Lagoon, Kassandra

Forget Mykonos with its €20 cocktails and celebrity crowds. Port Glarokavos just won European Best Destinations 2025, and here’s why.
This lagoon on the Kassandra peninsula looks like someone photoshopped the water. It’s that blue. Crystal-clear turquoise that lets you see your feet even when you’re chest-deep. The best part? You can actually afford to stay here.
While Mykonos bleeds your wallet dry at €200+ per day, Port Glarokavos runs €50-70 daily including food, accommodation, and activities. Local tavernas serve fresh grilled fish for €15. Beach bars don’t charge for loungers if you buy a €5 drink.
The lagoon stays protected from winds, so the water barely ripples. Perfect for paddleboarding or just floating with a book. Locals still outnumber tourists here, which means authentic Greek hospitality instead of tourist traps.
Fly to Thessaloniki (1.5 hours from Athens), then drive 90 minutes. Rent a car for €25/day and explore the whole peninsula.
3. Myrtos Beach, Kefalonia

Some beaches you visit. Myrtos Beach you experience.
White pebbles meet electric blue water at the base of 100-meter limestone cliffs. The contrast hits you like a movie scene – which it was, in “Captain Corelli’s Mandolin.”
The road down? Not for nervous drivers. Hairpin turns and sheer drops for 2 kilometers. But everyone manages it, and the view from above alone makes the trip worth it. Stop at the viewpoint first. Your Instagram followers will thank you (52,465 posts and counting prove this).
The beach changes personality with the weather. Calm days bring tropical vibes. Windy days create dramatic waves that crash against the cliffs. Either way, you win.
No shade. Zero. Bring an umbrella or rent one for €10. The white pebbles reflect sun like mirrors. Also, the water drops off fast – great for swimming, but watch young kids closely.
Climb the rocks on the right side (facing the sea). You’ll find a natural platform perfect for watching the sun dip behind the cliffs.
4. Cala Goloritzè, Sardinia

UNESCO doesn’t protect beaches unless they’re extraordinary. Cala Goloritzè earned that protection.
This tiny cove hides at the base of 143-meter cliffs on Sardinia’s east coast. You pay €7 to enter – money that goes straight to conservation. Only two ways to reach it: hike 90 minutes through Mediterranean forest, or take a boat (€30-40 per person).
The hike isn’t easy, but it’s beautiful. Wild goats watch you pass. Eagles circle overhead. Then suddenly, you round a corner and see it – a perfect crescent of white pebbles and water so clear it looks fake.
Rock climbers come from everywhere to tackle these cliffs. The limestone offers 100+ routes. Don’t climb? Just watch. It’s free entertainment while you swim.
A natural stone arch rises from the water on the beach’s north side. Swim through it for the ultimate photo. The water underneath glows turquoise from the white seafloor.
Most boats stop at multiple hidden coves along the way. You’ll see beaches with no land access at all.
5. La Pelosa Beach, Sardinia

La Pelosa doesn’t look real. The water stays knee-deep for 200 meters. The sand feels like flour. A 16th-century watchtower guards one end. No wonder 109,135 Instagram posts feature this spot.
But here’s the catch – only 1,500 people can visit daily. Book your slot online in advance (€3.50 per person). You must bring a beach mat. Regular towels on sand? Banned. They’re serious about protecting this place.
The shallow water creates a natural kids’ pool. Parents relax while children play safely. Water temperature hits 28°C in summer – bathtub warm. Even in October, it stays swimmable.
Gates open at 8 AM. Arrive by 7:45 to claim the best spots near the tower. By 10 AM, finding shade becomes impossible.
At low tide, walk to Isola Piana (the small island 200 meters out). The water only reaches your knees. Bring water shoes – sea urchins live in the rocks.
6. Monterosso al Mare, Cinque Terre

Cinque Terre has five villages. Only Monterosso has real sand.
This beach splits into two parts – old town and new town, connected by a tunnel. The old town side (free) gets packed. The new town side has beach clubs where €25 gets you a lounger, umbrella, and shower access all day.
The setting beats any postcard. Colorful houses climb the hillsides. Fishing boats bob in the harbor. Mountains drop straight into the sea. UNESCO protected all of it.
Trains connect Monterosso to Florence (3 hours), Milan (3 hours), and Rome (4 hours). No car needed. The station sits 200 meters from the beach. Where else in Italy can you swim in the morning and tour Florence by dinner?
Cinque Terre isn’t cheap anymore. Expect €100-150 daily for decent food and accommodation. But compared to Portofino next door (€300+ daily), it’s a bargain.
Walk 15 minutes past the main beach toward Vernazza. You’ll find Fegina Beach – quieter, free, and just as beautiful.
Water stays warm, crowds disappear, and restaurants drop their prices by 20%. The hiking trails between villages become pleasant instead of scorching.
7. Praia da Falésia, Algarve, Portugal

Six kilometers of beach. That’s almost 4 miles of golden sand backed by red cliffs that look painted.
Yet most people still haven’t heard of it. The red and orange cliffs stretch the entire length, creating a natural wall between you and the developed world behind.
Here’s what €60-80 per day gets you: a decent hotel room, three meals at local restaurants, and a rental car. Try that in Nice or Santorini. You’d spend that on lunch alone.
The beach has different personalities depending on where you enter. Vilamoura end? Beach clubs and restaurants. Açoteias end? Wild and empty. Pine forests lead right to the cliff edge, with wooden stairs down to the sand.
Come at sunrise. The red cliffs glow orange and pink. You’ll have the entire beach to yourself except for a few joggers. The light makes every photo look professional.
Parking costs €2-5 depending on location. Beach restaurants charge normal prices (€12-15 for fresh fish). Umbrellas rent for €15/day, but trees at the cliff base provide free shade until noon.
8. Comporta, Portugal

Comporta refuses to become the next Saint-Tropez. No mega-hotels. No neon signs. Just rice fields, pine forests, and 12 kilometers of untouched beach. Some call it “The Hamptons of Portugal,” but that misses the point. The Hamptons shows off. Comporta hides.
One hour from Lisbon, yet it feels like another planet. Storks nest on telephone poles. Wild horses graze in the dunes. Beach clubs serve grilled fish on wooden tables in the sand.
The sustainable tourism here isn’t marketing – it’s real. Solar panels power beach bars. Restaurants source everything within 50 kilometers. Building heights can’t exceed the trees.
Yes, it’s pricey for Portugal. Beach club loungers run €40. Dinner for two hits €100. But compared to similar spots in France or Italy? Half the price with twice the space.
Drive 10 minutes south to Carvalhal Beach. Same pristine sand, local prices, and a fantastic beach restaurant that doesn’t appear on Google.
9. Playa de Muro, Mallorca, Spain

The beach stretches 5.5 kilometers with sand so fine it squeaks when you walk. The water? Shallow for the first 50 meters. Waves? Barely any. Kids can play for hours while you actually relax.
S’Albufera Natural Park sits right behind the beach. Take a break from sun and spot flamingos, herons, and ospreys. The park has easy boardwalk trails perfect for strollers. Free entry, too.
Blue Flag certification means the water gets tested constantly. Lifeguards patrol all summer. Showers and footwashes every 200 meters. Accessible ramps for wheelchairs and strollers. They thought of everything.
Skip the restaurants directly on the beach (tourist prices). Walk two streets back for local spots where €10 gets you the menu del día – starter, main, dessert, and wine.
Spanish families arrive after 4 PM and stay until sunset. Come early (before 11 AM) for space and cooler sand.
10. La Concha, San Sebastián, Spain

City beaches usually disappoint. Not La Concha.
This perfect crescent of sand sits in downtown San Sebastián, surrounded by Belle Époque buildings and backed by green mountains. The bay protects it from rough seas, creating pool-calm conditions perfect for swimming.
With 21,000+ reviews and a 4.7/5 rating, it’s officially one of Europe’s best urban beaches. But here’s the real draw – you can surf in the morning, sunbathe at lunch, then hit Michelin-starred restaurants for dinner. All within walking distance.
The beach works year-round. Summer brings crowds but perfect swimming. Winter? Empty sand and dramatic waves, plus the city’s famous pintxos bars stay warm and lively.
Rent a traditional striped tent (€16/day) instead of fighting for free space. You get shade, storage, and the same experience locals have enjoyed for 100 years.
Skip beachfront restaurants. Walk 5 minutes into the old town for pintxos bars where €20 gets you stuffed. Try Bar Nestor for their famous tortilla (only 20 made daily).
11. Zlatni Rat, Brač Island

This beach moves. Seriously.
Zlatni Rat (Golden Horn) changes shape based on winds and currents. Some days it points left. Other days right. The only constant? It always looks incredible from above.
The ferry from Split takes 50 minutes and costs €5. Then it’s a 15-minute drive to Bol town. Budget €70-100 per day for accommodation, food, and activities. Not cheap, but not Dubrovnik prices either.
One side brings wind and waves – perfect for windsurfing and kitesurfing. The other side stays calm for swimming. Walk the pine forest running down the middle for shade and the smell of resin mixed with sea salt.
Hike Vidova Gora mountain (2 hours) for the famous aerial view. Or pay €50 for a boat trip that includes the photo angle from the sea.
Tour boats arrive 11 AM-3 PM. Come early or late to avoid the rush. September offers warm water without the August masses.
12. Banje Beach, Dubrovnik

You’ve seen this beach even if you’ve never been here. Game of Thrones filmed King’s Landing scenes with these views.
Banje sits just outside Dubrovnik’s medieval walls. You’re swimming while looking at a UNESCO World Heritage site. The contrast of ancient stone against blue water doesn’t get old.
Fair warning: High season (July-August) means €150-200 daily just to exist here comfortably. The public beach area packs tight. But the beach clubs offer escape – €30-40 for a lounger with waiter service all day.
Visit in May or October. Same stunning views, half the prices, quarter of the crowds. Water’s still warm enough to swim.
Skip the expensive beach club restaurant. Grab takeaway pizza (€8) and watch sunset from the far left of the beach. Same million-dollar view, fraction of the cost.
13. Paradise Beach, Hvar

Hvar gets 2,718 hours of sunshine yearly – the most in Europe. Paradise Beach shows you why that matters.
This isn’t the beach for families. The naturist section takes up half. Beach clubs pump music until late. Yachts anchor offshore like floating hotels. It’s where Europe’s party crowd comes to see and be seen.
Water taxis from Hvar Town cost €10 each way. Worth it to avoid the 30-minute walk in blazing sun. The carved-out stone sunbathing platforms feel cooler than sand and don’t stick to everything.
Cocktails cost €15. Loungers run €40. A basic lunch hits €30. But the people-watching? Priceless. Plus, the swimming here beats anything near Hvar Town.
Neighboring Stipanska Bay offers the same clear water, local prices, and family-friendly vibes. Five minutes by water taxi from Paradise Beach, worlds apart in atmosphere.
Yacht week ends, prices drop 30%, water stays perfect, and locals reclaim their beach. The same paradise, just quieter.
14. Ksamil, Albania

People call it the “Maldives of Europe.” That’s pushing it. But for €30-50 a day? Who cares.
Ksamil searches jumped 430% last year. Word’s getting out about Albania’s turquoise coast. Three small islands sit just 100 meters offshore. You can swim to them. Or rent a kayak for €5 and paddle over.
Here’s what shocked me: the water really is that clear. You see fish swimming around your feet. The sand stays white even in August heat. And the crowds? Nothing like Greece or Croatia. Yet.
Your €30-50 daily budget covers a lot. Beachfront apartment: €25. Fresh seafood lunch: €8. Cold beer on the beach: €1.50. Compare that to Mykonos where one cocktail costs €20.
The three islands have tiny beaches between the rocks. Bring water shoes (sea urchins hide everywhere) and swim over early morning. You’ll have a private beach for hours.
Family restaurants one street back from the beach serve whole grilled fish for €6. Same fish costs €15 at beachfront spots. The locals eat inland for a reason.
Fly to Corfu (Greece), then ferry to Saranda (€20, 30 minutes). Ksamil is 20 minutes south by bus (€1). Or fly to Tirana and drive 4 hours through mountain scenery that beats any postcard.
15. Budva, Montenegro

Budva searches increased 163% this year. The secret’s out on Montenegro’s 2-kilometer sandy beach backed by a medieval stone town.
This place mixes everything. Ancient walls from the 15th century. Modern beach clubs with DJ sets. Mountains dropping into the Adriatic. All for €40-70 per day.
The old town feels like Dubrovnik’s little brother – same Venetian architecture, third of the price, quarter of the tourists. Narrow streets lead to hidden squares with cafes spilling onto cobblestones. At night, the walls light up gold.
The main beach gets busy, sure. But walk 10 minutes either direction and you find quieter coves. Mogren Beach (two connected beaches through a cliff tunnel) stays pristine because tour groups skip the walk.
Budva has both. Beach clubs thump until 4 AM in summer. But quiet apartments exist three streets back. Pick your distance from the noise.
Students leave, prices drop 40%, sea temperature holds at 23°C. The town returns to locals who actually smile instead of counting tourist money.
Sveti Stefan island (10 minutes south) looks like a fairy tale. You can’t enter unless you’re staying at the luxury resort, but the public beach next door has the same perfect view for free.
16. Étretat, Normandy, France

Forget tropical paradise. Étretat brings drama.
These chalk cliffs don’t mess around. The famous arch (Porte d’Aval) rises 70 meters from the sea. Monet painted it. So did 50 other Impressionist artists. Now 406,321 Instagram posts feature it.
Paris to Étretat takes 2 hours by car. The train gets you to Le Havre, then a 30-minute bus ride. Day trip possible, but staying overnight lets you catch sunrise when the white cliffs turn pink and orange.
The beach itself? Pebbles, not sand. Bring thick-soled shoes unless you enjoy foot massage torture. The water stays cold even in August (17°C). This isn’t a swimming destination – it’s a viewing one.
The three clifftop walks:
- Left cliff (Falaise d’Aval): 20 minutes to the arch viewpoint
- Right cliff (Falaise d’Amont): 30 minutes to the chapel and monument
- Far arch (Manneporte): 45 minutes for the wildest views
Each trail starts from the beach. Free to walk. Views that people pay thousands to see in Iceland or New Zealand.
Rain hits randomly even in summer. Wind always blows. Pack layers and waterproofs. But honestly? Dramatic weather makes the cliffs look better. Calm sunny days feel wrong here.
Tour buses arrive 11 AM-4 PM. Come at 8 AM or after 5 PM. You’ll share the cliffs with seagulls and maybe five other people.
Étretat town prices reflect its fame. Seafront restaurants charge €40 for fish and chips. Walk two blocks inland where locals eat – same meal for €15.